ADE 2024 stand for EARTH Water

Dancing for a difference: KarTent and EARTH Water at Amsterdam Dance Event 2024 Last month, Amsterdam was all about the Amsterdam Dance Event (ADE), where music lovers from all over the world came together. But this year it wasn't just about the music and the party. It was also about making a difference. Together with @EARTH Water we were at ADE to draw attention to a vital mission: clean drinking water for everyone. A Stand with a Mission EARTH Water has been organizing the “Water & Wine” event during ADE for 10 years, focusing on awareness of clean drinking water. Every day 6,000 people die from a lack of clean water. To address this problem, EARTH Water has fully committed the sales of their products to financing drinking water projects. This year we had the honor of designing their stand – and not just any stand! We created a striking cardboard stand in the middle of the dance floor at the event that fully matched EARTH Water's sustainable mission. The stand served as a place where visitors were inspired to contribute to EARTH Water's mission. In the middle of the vibrant ADE audience, our cardboard shone with a message that goes beyond just partying.

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